3 Best Pediatric Optometrists in Columbia, MO

Expert-recommended Top 3 Pediatric Optometrists in Columbia, Missouri. All of our pediatric optometrists actually face a rigorous 50-Point Inspection, which includes customer reviews, history, complaints, ratings, satisfaction, trust, cost and general excellence. You deserve only the best!

10+ YEARS IN TBR
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SHELLEY WILLIAMS, OD

WILLIAMS & ASSOCIATES EYECARE
2200 Forum Boulevard, Suite 102,
Columbia, MO 65203 Directions

Since 1991

Specialty:

Comprehensive Eye Examinations Pediatric Eye Care Emergency Eye Care Contact Lens Fitting Specialty Contact Lenses Dry Eye Treatment Vision and Eye Health Evaluation Visual Acuity Testing Refractive Assessment Ocular Health Evaluation Eye Tracking Assessment Eye Focusing Assessment Eye Teaming Evaluation Frames Sunglasses

"Dr. Shelley Williams graduated from the Southern College of Optometry in Memphis, Tennessee. She is a proud member of the Missouri Optometric Association, the Central Missouri Optometric Association, and the American Optometric Association. Dr. Shelley Williams has been published in several optometric journals and has conducted contact lens research with Alcon and Bausch and Lomb. Dr. Shelley Williams is now available at Williams & Associates Eyecare. The clinic combines the latest technology with advanced training and expertise, offering exceptional care to patients in all stages of life. They have quality products for a perfect look and fit to match your lifestyle.

2026 Update: Dr. Shelley Williams has been practicing for over 34 years. At Williams & Associates Eyecare, they provide thorough exams, personalized treatment, and patient-focused care at every visit."

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License #TO2968

Discount:

Save 30% on a Complete Pair of Glasses

Spring Refresh: Take 50% Off Additional Pairs of Glasses

Contact:

(573) 445-8780 (573) 445-8787

Mon-Wed: 8am - 5:30pm
Thu & Fri: 8am - 4pm
Sat & Sun: Closed

TBR® Inspection Report:

Michael Jennings, OD - JENNINGS EYE ASSOCIATES - Columbia, MO Pediatric Optometrists
Michael Jennings, OD - JENNINGS EYE ASSOCIATES - Columbia, MO Pediatric Optometrists
10+ YEARS IN TBR
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MICHAEL JENNINGS, OD

JENNINGS EYE ASSOCIATES
305 North Keene Street, Suite 205,
Columbia, MO 65201 Directions

Since 2003

Specialty:

Amblyopia Blepharitis Cataracts Computer Vision Syndrome Dry Eye Syndrome Pediatric Eye Care Strabismus Conjunctivitis Diabetic Eye Disease Glaucoma Macular Degeneration Astigmatism Hyperopia Myopia Presbyopia Eyeglasses Eyeglass Lenses Frame Styling Sunglasses Anti-Reflective Lenses Contact Lenses Specialty Contact Lenses Vision Correction Corneal Reshaping (Orthokeratology) LASIK Low Vision Therapy

"Dr. Michael Jennings obtained his doctorate in optometry at the Oklahoma College of Optometry. He currently focuses on primary eye care, seeing patients of all ages. He is interested in specialty contact lenses and enjoys working with LASIK patients. He has worked in many eye care settings and ensures patients are comfortable during their visit. He holds members of the military in the highest regard and still provides care to them through various programs. Dr. Michael Jennings now practices at Jennings Eye Associates, the leader and preferred provider of quality vision care products and personalized optometric services to its patients in Columbia and the surrounding areas.

2026 Update: Dr. Michael Jennings has over 22 years of experience in providing eye care services. Jennings Eye Associates specializes in diagnosing and treating a wide range of eye conditions using advanced diagnostic technology and vision correction products."

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License #2002030491

Discount:

ALCON: CURRENT WEARER REBATE 2026

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ALCON: NEW WEARER PREMIER REBATE 2026

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Contact:

(573) 499-9949

Mon: 9am - 6pm
Tue-Thu: 7am - 4pm
Fri, Sat & Sun: Closed

TBR® Inspection Report:

7+ YEARS IN TBR
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JOSEPH D. RICH, OD

FAMILY FOCUS EYECARE
725 South Scott Boulevard, Suite 101,
Columbia, MO 65203 Directions

Since 2012

Specialty:

Comprehensive Eye Exams Contact Lens Exams Pediatric Eye Exams Diabetic Eye Exams Myopia Control Dry Eye Therapy Eye Disease Treatment Glaucoma Management Macular Degeneration Care Digital Eye Strain Treatment Emergency Eye Care Electroretinogram Plasma Pen Treatment Eyeglasses Sunglasses Migraine Lenses Specialty Contact Lenses Eye Care Products Eyeglass Repair

Dr. Joseph D. Rich completed his doctorate at Southern College of Optometry in Memphis. He has over 20 years of experience in this field. He is a board-certified optometrist who happily sees patients of all ages. He is renowned for dealing with pediatric optometric issues and contact lenses. He has extensive training in treating and preventing lazy eyes, vision rehabilitation, therapy, and sports vision enhancement. Joseph D. Rich is experienced in treating difficulties due to visual strain and excessive ocular allergies. Dr. Joseph D. Rich is practicing at Family Focus Eyecare. The clinic has family-friendly optometrists who take pride in spending time getting to know you and your eyes. Family Focus Eyecare has branches in Columbia-South Providence and Eldon. They offer a curated selection of eyeglasses and sunglasses to match your style and prescription. Contact them to schedule an eye exam for personalized care.

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License #2012017941

Discount:

Apply the code FOCUSEYE at checkout for 20% off when you shop online for eye care products & vitamins

Contact:

(573) 446-1600

Mon-Fri: 8am - 5pm
Sat & Sun: Closed

TBR® Inspection Report: